Emily M AustenWhy I Won’t Be Pitching Any More Female Founders.I started my business is 2012, over a decade ago. Instagram was embryonic, Uber was still novel, and Tinder excelled at showing us the up…Apr 4, 2023Apr 4, 2023
Emily M AustenWhat the Spring 2023 Budget Means for EntrepreneursI set up my PR Agency in 2012, at the age of 22, with a desire to work alongside ambitious entrepreneurs, eventually investing in them, and…Apr 4, 2023Apr 4, 2023
Emily M AustenPR in the metaverse — have you all lost your fucking minds…?The PR industry is no stranger to bad press. Often considered the ugly sister of marketing, budgets are first to be cut, teams are first…Feb 3, 2022Feb 3, 2022
Emily M Austen“Whilst we must try very hard not to offend, we must try harder to not be offended.”Call Out CultureJan 25, 2022Jan 25, 2022
Emily M AustenWhy Founders are afraid of being accused of Greenwashing, and how to protect your business from…Undoubtedly there has been a huge amount of noise in the media regarding sustainability, although meaningful dialogue is still experiencing…Nov 16, 20211Nov 16, 20211
Emily M AustenWe Need to Talk More About the Pain Women Experience as a Result of Endometriosis.This week, new research revealed that it takes on average, 8 years to be diagnosed with endometriosis. The all-party parliamentary group…Oct 23, 2020Oct 23, 2020
Emily M AustenThe Government threats of a second lockdown are crippling the UK’s small businesses — the backbone…In March 2020, I wrote a piece for the Evening Standard online, with tips and tricks about how small businesses could survive the daunting…Sep 26, 2020Sep 26, 2020
Emily M AustenAs TedX sparks controversy by using ‘womxn,’ — how do we untangle the confusion if the community…Last week, Tedx announced forthcoming autumn schedule using the term ‘womxn’Sep 9, 20201Sep 9, 20201
Emily M AustenThe fall of Boohoo won’t make an impact, because it says more about the unconscious conusmer, than…A company which uploads over 120 products per day to their website, and is modelled on a Gen Z demographic, which has little understanding…Jul 8, 2020Jul 8, 2020
